7th Jan, 2008

Why I love technology

Let me count the ways…

Last week I went out of town to visit a friend. I could have brought a laptop along and done my work from the airport or between chick flicks, but I really needed the time off. Because my business is completely Internet-based, I don’t have to close down if I want to take a vacation. I just have to automate things.

I was going to be gone on a Tuesday, which is when I publish The Job Listings Weekly. All I had to do was write the issue early and then schedule it to go out on the regular day and time. This is one of the greatest advantages of having an online business versus a brick-and-mortar business. If I owned a store, I’d have to either close (and lose revenue) or hire someone to take over while I was gone. With those choices, I’d probably never take a vacation! It doesn’t cost me a dime to schedule messages to be delivered in the future.

I can even schedule updates to my website when I need to. If the new month happens to fall on a weekend and I don’t want to work, I can schedule the updates to be uploaded automatically whenever I need it done.

I really do love what technology can do for business owners. From keeping organized with a calendar that pops up with reminders when I log on, to automating my business to run smoothly when I’m off doing something fun, technology helps me to keep the balance between my business and the rest of my life– the really good stuff :)

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1st Nov, 2007

blogging for business

I often hear from readers who have a terrific idea for an online business, but they just don’t know where to start.  Unless you know html, the idea of building a website can be pretty daunting.  Unfortunately, this results in great ideas never coming to fruition.  It’s really too bad that some people never realize their home business dream simply because they’re intimidated by the idea of building a website.

Enter the blog.  A blog can be a great alternative to building a website.  Sites like Wordpress.com offer an easy to use (and free) platform.  There’s no end to the customization options and templates so you can personalize your blog to reflect the image and branding appropriate to your business.

I stumbled upon a blog today that talks about using a blog for your business in detail.  It got me thinking about what possibilities blogs hold for business owners.

I’m new to this whole blogging thing but let me tell you, it’s fun!  I’m still learning how to get the full benefit of this excellent networking tool, but so far it’s opened up a whole new world to me.  I know, I know– I’m way behind the curve here, but better late than never right?

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